Leasing app | Product designer

Real estate lease management webapp

Role: Product designer
Date: 2022
Company: Aginic

The Project

A property developer and finance institution reached out to the Aginic team to help them solve their internal leasing process. Currently having a manual and complex process that connects different teams within the company and are using external applications that aren’t flexible enough, therefore they’d like to build a custom web-app for their teams as well as review and improve their current process

Project plan

This project was divided in two phases, first we run an intensive research phase followed up by a design and development phase.

For phase 1 we run a series of workshops to understand their current journey map, understand who are the users involved and how the interact with each other, created user personas and started with low-fidelity wireframes as well as mapping the solution’s features to workout with the developers which would be the best roadmap for product development.

Phase 2 to had focus on the product design and development. In this stage we designed, developed and tested the entire application.

For the whole project my role as a product designer included working closely to the project owner, end-users and engineers. My tasks included facilitating design thinking workshops, one on one interviews, design, test and validate low and high fidelity prototypes and work closely with engineers to iterate on development screens.

Research

Through the project we run user research activities, ideation and testing with the customer and different user groups within the company.

This activities included:

Project Vision and goals
Stakeholder mapping
User personas.
User interviews
Opportunity tree map
Journey map of existing and new processes
Desktop research and competitor analysis of existing platforms
Wireframes ideation and testing

Low fidelity prototypes

Initial concepts created to test with users.

High fidelity designs

The solution was designed using Material UI design system

Overview

This project has been developed in the past year, Research phase duration was 2 months and design and development phase 10 months, time and scope has been one of the biggest challenges for our team.

I enjoyed being able to work closely with the customer and end users as well as the development team, this facilitated rapid iterations and helped to get a better outcome.

As a designer it’s been really interesting to work on a product that has a wide range of users including C-level, finance, administration and sales team. This means the product will have a big impact across the whole company.